The pandemic changed all that. Concerts have been canceled, and music listening has fallen by about 550 million streams a week (3.4%), according to Billboard/MRC Data. The decline has impacted almost every kind of music, with dance, latin and hip-hop/R&B suffering the most.
But two genres have been spared the covid crunch: children’s music and country. Country in particular has thrived. And while growth in kids’ music has subsided as more people return to work, country has only accelerated.